Meet us at IAB UK event: Retail Media Upfronts in London

IAB UK Retail Media Digital Upfronts 2023

Advertima is pleased to announce that Alison Dunham, our Senior Director Market Development, and James Allison, our Director Market Development, will be attending the IAB UK’s Retail Media Upfronts event in London.

About the Retail Media Upfronts

Date: Wednesday, 18 October 2023

Time: 08:30 – 13:00

Location: The Steel Yard, Allhallows Lane, London, EC4R 3UE. Get directions

This event will present the latest insights into Retail Media, offering fresh advertising opportunities and expert advice on building successful strategies in the sector. Leading companies like Amazon Ads, ASOS Media Group, LiveRamp, Nectar360, and Tesco Media Insight Platform will share their expertise.

Sessions Include:

  • Taking Retail Media Back to School: Dive into the history and potential of retail media with Tesco’s insights into its Clubcard’s role in shaping customer experiences.
    Speakers: Ed Sellier & Uche Ofili from Tesco Media and Insight Platform.
  • Fact or Fiction? 5 Myths of Retail Media: Paul Hackwell from Amazon Ads UK will address misconceptions surrounding retail media and highlight its untapped potential.
    Speaker: Paul Hackwell, Amazon Ads UK.

IAB UK, the Internet Advertising Bureau (IAB UK), is the industry body for digital advertising and is committed to building a sustainable future for digital advertising. They bring the industry together through their 1,200 members, including media owners, agencies, and brands.

Mark your calendars, and come to meet the Advertima team for insightful conversations.

Get ready to learn, connect, and grow! Together, we will shape the future of In-store Retail Media.

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