ADVERTIMA BLOG

Our latest tech innovation articles and breaking business news

Addressable Audiencesaudience aiAudience SegmentationData PrivacyDigital DawnDOOHeventin-store audiencein-store audience datain-store mediain-store retail mediain-store shopperNRFPodcastPRProgrammaticretail mediasmart targeting

by Andreas Sofos, Senior Director Data Science

IAB In-store Retail Media Standards: How Advertima Meets and Exceeds the Standards

Revolutionising In-store Retail Media

Retail Media Summit US 2024 with Advertima

Shoptalk Europe 2024

Advertima at Retail Media Day 2024 with James Allison in Utrecht

by Mario Siano, Co-Founder & Head of Market Development

Can In-store Retail Media Networks Compete with e-Com Giants?

by Iman Nahvi, Co-Founder, Chief Executive Officer

Treating In-store Retail Media like DOOH is a mistake. Here’s why.

by Theo Schilter, Late Co-Founder, Chief Product & Technology Officer

Why Addressable Audiences, not Locations, Should Define In-store Retail Media Potential

Get The Numbers Behind the Exploding In-store Retail Media Opportunity

by James Allison, Director Market Development EMEA

How In-store Audience Segmentation Impacts Retail Media Performance

Get started now

No Fields Found.